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James Mason

Property Management Practice & Services Manager at REAL+

I’ve spent nearly a decade working across the real estate industry, starting in Property Management before moving into home sales, marketing and business strategy.

That experience has given me a broad understanding of what makes a real estate business work, from managing portfolios and supporting clients to building strong relationships, improving communication and identifying opportunities for growth.

I know firsthand how demanding Property Management and Home Sales can be. The pace is fast, the expectations are high and no two days are ever quite the same. I also know the difference that practical support, clear systems and the right resources can make to the people doing the work.

As Property Management Practice & Services Manager at REAL+, I work closely with our members, clients and the wider real estate community. My role is to listen to what is happening inside businesses and help turn real world challenges into useful resources, relevant training and practical solutions that teams can actually apply.

My background also includes marketing, creative strategy and time working at Channel 10, which has shaped the way I think about communication, client experience and how we make information engaging and useful.

I’m passionate about helping people feel more confident in their roles, improving the way teams operate and contributing to a stronger real estate industry. Outside work, I’m a proud dad, usually chasing my daughter around the Northern Beaches or chasing a faster 5K time.

As Property Management Practice & Services Manager at REAL+, I work closely with real estate business owners, leaders, Property Managers, sales teams and support staff across Australia.

My role is focused on understanding the real challenges teams are facing and turning those challenges into practical support, resources, training and solutions. This includes:

• Supporting REAL+ members and clients with day to day industry questions
• Identifying emerging challenges across Property Management and Home Sales
• Helping develop practical tools, resources and training content
• Contributing to member education, engagement and service initiatives
• Working with the REAL+ team to improve the experience and outcomes of our clients

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